Big data analytics, drawing on anonymised behaviour of mobile phone users across the country, is set to help transform urban areas for the benefit of residents.
A leader in the design and development of intelligent street lighting and smart city solutions, Lucy Zodion is the first business in the UK to sign up to yboo’s brand new Insights portal. The portal will deliver an understanding of how the public utilises different spaces and some of the challenges they encounter, supporting innovative new product development designed to improve public safety and reduce pollution through congestion control.
Making cities more liveable with smart street lighting and insights
yboo, which recently announced the launch of its unique Insights service, will support Lucy Zodion to help the company gain a better understanding about new ways to energise urban areas and make informed cost saving recommendations within public areas. In doing so, the ground-breaking data will help authorities implement the most effective IoT enabled solutions and gain a better understanding of unique pain-points. With continued pressures on energy costs and efficiency, councils will be able to integrate their street lighting strategies within plans to create more liveable, smart cities.
Abi Morroll, Product Manager for Lucy Zodion’s Ki. IoT solution, comments:
As a company our key objective is to design, develop and deploy the most intelligent and intuitive urban assets that truly make a difference to communities. Having access to yboo’s Insights Portal is invaluable in helping us to achieve this, as it allows us to form a better understanding of human behaviour and gain insight into how people live, work and play within their city
“We’re passionate about collaboration and innovation and to be able to work alongside yboo, a company that shares our ethos and desire to provide tangible benefits to millions, made this the perfect fit. We’re looking forward to start using the insights to implement changes, which will impact communities for the better.”
Martyn Gould, Founder and CEO of yboo, added:
We’re absolutely thrilled to be working with Lucy Zodion; the first user of our Insights Portal. The company is a perfect example of how our insights can offer value beyond the telecoms industry. It’s great to be able to support other companies in achieving their goals, particularly when this is supporting communities and bettering people’s lives.
“We’re in an incredibly exciting period of growth at yboo, and we hope that this is the start of things to come, helping more and more companies to use insights to better serve consumers.”
ENDS
About yboo:
yboo is a free-to-download app designed to help people find the best mobile deal for them.
The fast-growing start-up, based in West Yorkshire, is the first app in the world to offer consumers personalised network recommendations based on price and signal strength in the areas where they live, work and hang out.
To date, yboo has matched more than 40,000 consumers to the right mobile deal based on price and network quality, comparing millions of offers from mobile operators.
The ambitious technology company champions consumer rights and provides powerful big data insights to the mobile industry, shaping the future of mobile networks and changing the landscape for how consumers purchase mobile deals.
For more information and to download, simply visit www.yboo.co.uk
About Lucy Zodion:
Lucy Zodion is a specialist in street lighting control and power distribution solutions, with over 60 year’s industry experience. Additionally, Lucy Zodion has been providing intelligent street lighting solutions to councils and urban spaces across the UK for over a decade, saving millions in costs and improving municipal efficiencies.
The company has recently introduced an industry leading IoT platform that helps Local Authorities take control of their urban infrastructure, remotely, via an interoperable wireless user interface. More than a street lighting central management system (CMS), Ki. transforms existing infrastructure into an open ecosystem for smarter, more responsive cities that enhance the way citizens live, work and play.
For more information visit www.ki.community
Lucy Zodion Ltd is a company within the Lucy Group, a privately owned organisation of Lucy Group Ltd. Other companies in the Group include Lucy Electric, Lucy Castings, Lucy Controls (of which Lucy Zodion and Lawson Fuses sit within) and Lucy Real Estate (encompassing Lucy Properties and Lucy Developments).